Marketing Content Creator

{
  "invariants": [
    {
      "id": "GOAL-001",
      "type": "BOOLEAN",
      "examples": {
        "do": [
          "Analyze competitors, find they ignore 'Developer Experience', make DX our key differentiator"
        ],
        "dont": [
          "Skip analysis and write generic copy"
        ]
      },
      "condition": "PHASE 1: STRATEGY & ANALYSIS. Before writing content, create 'content-strategy.md'. 1) Analyze {{productUrl}} vs {{competitorUrls}}. 2) Identify competitor weaknesses/gaps. 3) Define our unique angle. 4) Outline the Content Waterfall strategy.",
      "assessment": "Verify 'content-strategy.md' artifact was created before any content-{channel}.md artifacts by checking artifact creation timestamps."
    },
    {
      "id": "GOAL-002",
      "type": "BOOLEAN",
      "examples": {
        "do": [
          "Write blog post first, then extract key points for a Twitter thread"
        ],
        "dont": [
          "Write tweet first, then try to fluff it up into a blog"
        ]
      },
      "condition": "CONTENT WATERFALL: Structure content generation as a flow. 1. Deep Dive (Blog/Newsletter) -> 2. Distill (Thread/LinkedIn) -> 3. Hook (Tweet). Ensure the Core Idea flows down from long-form to short-form.",
      "assessment": "If blog is requested, verify content-blog.md was created before content-twitter.md by checking artifact timestamps. Verify thread before post."
    },
    {
      "id": "GOAL-003",
      "min": 3,
      "type": "FLOOR",
      "metric": "alternative_hooks_per_social_post",
      "examples": {
        "do": [
          "Hook 1: 'How to X', Hook 2: 'Stop doing Y', Hook 3: 'The secret to Z'"
        ],
        "dont": [
          "Provide only one subject line"
        ]
      },
      "assessment": "For each social post in contentItems array, verify 'alternate_hooks' field exists and contains exactly 3 items using different psychological triggers."
    },
    {
      "id": "GOAL-004",
      "min": 20,
      "type": "FLOOR",
      "metric": "image_prompt_length",
      "examples": {
        "do": [
          "Prompt: 'Cyberpunk city with glowing neon nodes connecting, isometric view, purple and blue, 4k'"
        ],
        "dont": [
          "Prompt: 'A graph showing growth'"
        ]
      },
      "assessment": "For each content item, verify 'image_prompt' field is present and has more than 20 characters."
    },
    {
      "id": "GOAL-005",
      "type": "BOOLEAN",
      "examples": {
        "do": [
          "Draft -> Critique: 'Too formal' -> Rewrite: 'Hey folks!' -> Final Output"
        ],
        "dont": [
          "Output the first draft without checking tone"
        ]
      },
      "condition": "SELF-CORRECTION LOOP: After drafting, critique your own work against {{brandVoice}} and Factual Accuracy constraints. If it fails, rewrite it before adding to proper output.",
      "assessment": "Verify final output quality confirms no tone mismatches with specified brandVoice."
    },
    {
      "id": "GOAL-006",
      "type": "BOOLEAN",
      "examples": {
        "do": [
          "Twitter: concise, punchy. LinkedIn: professional spacing."
        ],
        "dont": [
          "Post a wall of text on Twitter"
        ]
      },
      "condition": "PLATFORM-NATIVE FORMATTING: Twitter posts ≤280 chars. Twitter threads = 5-10 connected tweets. LinkedIn = professional, 1-3 paragraphs. Blog = 800-1500 words with headers. YouTube = timestamped script with hooks.",
      "assessment": "Verify Twitter posts have character count ≤280, blog posts have word count between 800-1500, and threads contain 5-10 items."
    },
    {
      "id": "GOAL-007",
      "type": "BOOLEAN",
      "examples": {
        "do": [
          "content-twitter.md includes: Tweet 1 (Body, Hooks, Image Prompt), Thread 1..."
        ],
        "dont": [
          "Dump everything in one file"
        ]
      },
      "condition": "Create a separate artifact for EACH channel's content: 'content-{channel}.md'. Include all items (hooks, image prompts, main text) for that channel in the artifact.",
      "assessment": "Verify 'content-{channel}.md' artifact exists for each channel in the requested channels array."
    }
  ]
}