growth-marketingGeneric growth marketing venture template. Coordinates content research, content creation, blog management, community engagement, and guerilla marketing workstreams.
{
"invariants": [
{
"id": "JNG-CONTENT-OUTPUT",
"min": 2,
"type": "FLOOR",
"metric": "posts_published_per_week",
"assessment": "Count blog posts published in the last 7 days via blog_list_posts. Include all content types."
},
{
"id": "JNG-RESEARCH-PIPELINE",
"type": "BOOLEAN",
"condition": "Fresh market intelligence artifacts exist from the current week. Research should surface non-obvious insights at the intersection of AI agents and decentralised infrastructure.",
"assessment": "Check search_artifacts for research artifacts created in the last 7 days. At least one should exist."
},
{
"id": "JNG-COMMUNITY-HEALTH",
"type": "BOOLEAN",
"condition": "The community Telegram group has active moderation — questions answered within reasonable timeframes, spam handled, and proactive content sharing happening.",
"assessment": "Check recent telegram-community workstream artifacts for messagesRead and questionsAnswered metrics. Both should be non-zero."
},
{
"id": "JNG-GROWTH-TRAJECTORY",
"type": "BOOLEAN",
"condition": "Blog traffic is stable or growing week-over-week. If analytics show a sustained decline, investigate content quality, topic selection, and distribution channels.",
"assessment": "Compare this week pageviews to previous week via blog analytics. Stable or growing passes."
},
{
"id": "JNG-MARKETING-ACTIVITY",
"min": 3,
"type": "FLOOR",
"metric": "guerilla_tactics_per_week",
"assessment": "Check recent guerilla-marketing workstream artifacts for tacticsAttempted metric."
},
{
"id": "JNG-NORTH-STAR",
"type": "BOOLEAN",
"condition": "All content, community, and marketing activity ladders up to the north star: converting readers and community members into jinn-node operators. The funnel is: discover, understand, try, operate.",
"assessment": "Review recent artifacts across all workstreams. Is there a clear path from content consumption to node operation? Are docs linked? Is the value proposition of running a node communicated?"
}
]
}